Smart working is a modern work style that allows employees to work remotely from home or other locations using digital tools and communication technologies. Virtual communication and digital teamwork are essential components of smart working, as they enable remote workers to collaborate effectively and...
Corporate reputation is a complex but relevant concept for companies. An intangible asset that generates value, a strategic point that cannot be bought, can only be generated by the company itself.
Thus, when we talk about corporate reputation, we refer to the image that a...
In digital marketing, the recognition of potential customers and loyal customers is important; Likewise, the techniques and strategies to capture them are a priority in companies that seek high levels of profitability and income.
The searches that users do through the Internet do not always...
Sustainability is already part of the strategy of most organizations today. The changes it entails represent an effort that benefits the environment, society and the business itself. Learn about the power of green technology as a source of savings for your company.
Waste and waste...
The Cross Channel describes the customer experience of combining different channels within the same purchase process, eliminating the limits between the channels and providing a complete vision of them.
A user's actions in one channel affect the content displayed in others. The goal of Cross...
Quantitative analysis has improved financial decision-making by applying mathematical and statistical models.
One of the constants in the progress of finance is to provide them with different analysis tools that improve decision-making. In this dimension, quantitative finance operates, applying mathematical and statistical models in its...
